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Co-operative Advertising Opportunities

State-Sponsored Co-op Opportunities for the 2012 Grant Year


Prime Season Opportunities Partner Status

Magazine Co-ops State Media Campaign avail. 
Official Idaho State Travel Guide  State Media Campaign avail. 

Winter Opportunities

Partner

Status

Snowmobile Marketing Campaign Multiple Grantees avail. 

Other Co-op Opportunities for the 2012 Grant Year

Integrated Media Solutions

Several of the following interactive media solutions will be used during the State's FY13 integrated media campaign, including national programs with Golf Digest, TripAdvisor and Madden Media.

You can leverage your grant funds with these state-supported activities through the following opportunities. Each opportunity is unique, however all are integrated and will allow you to effectively reach travel consumers of all sizes, demographic backgrounds and niche interests.

Even if you choose to use different media partners or execute other online programs, please contact Kathryn Barker (208-472-5667, kbarker@drakecooper.com) so the State does not inadvertently compete with your campaign elements.

Partners
Grant Summit Presentations on January 31- February 1, 2012

 Questions about State Co-ops? 
Contact Kathryn Barker at Drake Cooper

Grant recipients are encouraged to partner with other grantees and with advertising partners from their communities.  Contact information for current ITC grant program grantees can be found here.